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The Challenge
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How can we raise kids' awareness of the benefits of fresh food so they can make better choices?
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Inspiration
The inspirations posted were amazing! We've synthesised them into themes to help frame the concepting phase - below you can browse by the theme of your choice (or by other variables such as number of views or recent uploads). Click on Concepting in the timeline above to see how these Inspirations and Themes evolved into concepts that can be made real in the world.
Grab Kids Attention in the Vegetable Aisle!
Parents drag kids through the produce aisle as they enter the grocery store. So why not use the opportunity to show kids the connection between some of their favorite book and cartoon characters and the healthy vegetables, dairy and eggs that insp...
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Demian Repucci
August 18, 2010
06:04PM |
Go Digital.
Using digital information, we can add up the amount calories you have been consuming. When calorie information is added up and recorded, it becomes very different in it's impact to a small box on the packaging that nobody wants to look at, besides...
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James McBennett
August 18, 2010
10:22AM |
jelly bonbon
A mixture of beet, carrot and celery to make a jelly using molds for chocolates (bonbon)
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nicolò buratti
August 18, 2010
08:17AM |
A kids online show and cookbook explaining the science of food and food preperation. Through experimenting in the kitchen and with lifestyle chioces viewers have fun watching experiments that ultimately demonstrate why fresh is best and how different choices impact our life and health.
Experiments you can eat
A kids online show and cookbook explaining the science of food and food preperation. Through experimenting in the kitchen and with lifestyle chioces viewers have fun watching experiments that ultimately demonstrate why fresh is best and how differ...
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Angela Vigil
August 18, 2010
02:07AM |
Lemonade stands have always been a parents favorite to teach important values to kids. This all american tradition can be used to get children involved with healthy and fresh food. A national Fresh Food Stand Contest could be launched. The best menu ideas and the biggest sales numbers would win.
Fresh Food Stand Contest
Lemonade stands have always been a parents favorite to teach important values to kids. This all american tradition can be used to get children involved with healthy and fresh food. A national Fresh Food Stand Contest could be launched. The best me...
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Max Leblog
August 07, 2010
12:17AM |
'Kids Cook For Parents Day'
Once a week (or a National Day) child(ren) of the family chooses and cooks a meal for the family.
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Paul Gibson
August 02, 2010
09:46PM |
Plenty of veggies and healthy foods are foreign to kids who grow up on processed food. Make discovering these new foods and their origins an adventure!
Produce Adventures
Plenty of veggies and healthy foods are foreign to kids who grow up on processed food. Make discovering these new foods and their origins an adventure!
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Liz Kramer
August 11, 2010
05:25AM |
can we make utensils inspiring?
I found this plate inspiring - although at the moment it engages kids with any food placed on it perhaps the idea could be adapted to encourage healthy eating.
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Tom Hulme
July 27, 2010
03:32PM |
better input = better output
hard to get kids excited about avoiding something bad in the distant future.
easy to get excited about something phenomenal in next 24 hrs.
poop is an endlessly fascinating and entertaining topic for (some) kids.
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David Webster
August 04, 2010
05:36PM |
Two student projects that address healthy eating
Two recent senior thesis projects by Visual Communication Design students at the Ohio State University address healthy eating issues -- one aimed at helping kids understand food choices, and another enabling families to make smart choices in the g...
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Paul Nini
August 11, 2010
02:39PM |
Who says you can't play with your food and eat it too? Encouraging creativity in children by teaching them to make fun healthy snacks in unique shapes could help to reinforce how fun eating healthy can be.
Ants on a log, funny shaped foods, and other unique creative solutions could be a step in the right direction.
Who says you can't play with your food?
Who says you can't play with your food and eat it too? Encouraging creativity in children by teaching them to make fun healthy snacks in unique shapes could help to reinforce how fun eating healthy can be.
Ants on a log, funny shaped foods, and...
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Charlie Scott
August 06, 2010
08:18PM |
Time to connect biology & chemistry to the real world! Food!
Middle School Science
Time to connect biology & chemistry to the real world! Food!
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Greta Hardin
August 04, 2010
04:46AM |
Most athletes, celebrities, people kids admire, view their diet as a critical component of their success. Reveal this as competitive advantage.
Not just a Role Model, but a secret advantage...
Most athletes, celebrities, people kids admire, view their diet as a critical component of their success. Reveal this as competitive advantage.
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Dylan Wreggelsworth
August 05, 2010
04:32PM |
The answer is twofold. 1. Get kids eating well. 2. Once they are eating well they will be more susceptible to learning how to make better food.
Make it fun and learn from the pros.
The answer is twofold. 1. Get kids eating well. 2. Once they are eating well they will be more susceptible to learning how to make better food.
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alex osman
August 08, 2010
08:26PM |
The Truth Campaign for Food
The Truth anti-smoking campaign circa 2000. How can we harness the rebellion of teenagers with a compelling presentation of nutritional data?
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Adam Geremia
August 10, 2010
09:50PM |
Gross kids out
Think of the impassioned reactions you've seen from children when they encounter something slimy, alien, or mutant. Some might react "Grooossss"..Some might say "Thats so coool!"...Either way, strong reaction...How can we influence food choices wi...
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Chris Anthony
August 04, 2010
02:48PM |
How to train your....Children
Talk about Food in Kid Speak. Make them understand the benefits of food through simple explanations. Utilize media in day to day situations, like movies, cartoons, posters, toys, etc. Get smarter and stronger like Toothless in How to train your d...
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chicho suarez
August 03, 2010
05:44PM |
Fun, Noticeable & Interactive Health Icons on Packaging
Can we make health icons and symbols on cereal boxes and other child-consumed foods more interesting to look at, more interactive and integral to their day at school or play at home?
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John Chiappone
August 05, 2010
07:27PM |
give children responsibility to a life. give them a plant to care about together with their parents, as long term social experiment. They'll need to make the plant grow with them transforming a plant into a pet.
the green finger program: 'compulsory grow your fruit & veggie plant at home'
give children responsibility to a life. give them a plant to care about together with their parents, as long term social experiment. They'll need to make the plant grow with them transforming a plant into a pet.
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giacomo bracci
August 09, 2010
09:19PM |
Every time we try a new thing, we're performing a science experiment. Kids are no different. They won't know what they like or what's good for them until they perform their own experiment.
Food Science
Every time we try a new thing, we're performing a science experiment. Kids are no different. They won't know what they like or what's good for them until they perform their own experiment.
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Art Chinda
August 10, 2010
06:33PM |
