Ha! Good thoughts! I love the Popeye Spinach game in your photos. I just wrote a comment about Popeye for this Inspiration http://tinyurl.com/368uj8w My point there was about money. And here it is similar. Why did Popeye love spinach? Because he just did. The Spinach Growers Association didn't pay him to love it. It was part of who he was. I think in contrast, today's characters are more geared toward earning money through product endorsement. They won't lift a drawn finger without getting paid first. I think your inspiration leads to the need for the creation of more children's characters that promote healthy food and lifestyle choices. The only issue is how to make it 'cool' enough that kids will like it. And now that I am thinking about cartoon characters... I wonder if the cheese industry saw an increase in cheese consumption with the growth in popularity of Wallace and Gromit. Not to mention that Sponge Bob looks a bit like cheese...

Great thoughts and great point. The messages sent to mass media have a huge impact on wholesome food. Be nice to stop seeing so many sugar cereal ad's and see a few veggie ones!