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The Challenge
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How might we increase the number of registered bone marrow donors to help save more lives?
Concept
Tributes & Toasts
Be the Match can host Tributes & Toasts around the country, where they honor recent donors and invite them to share their story with the event attendees (ie the honorees' friends and family).
Each Tributes & Toasts honoree is given 20 invitations to the event for his/her friends and family; donors' social networks will come to the event out of support for their efforts.
At the event, Be the Match can invite donors to describe their journeys upon receiving their “award”; friends and family who may not have been familiar with the details of the process will now hear first-hand how relatively simple the procedure was.
Misconceptions of pain levels, time commitments, and opportunities to change one’s mind can all be cleared up through the unsolicited storytelling – from the attendees’ trusted friends.
And of course, after the tributes and during the mix n’ mingle, attendees can swing by the “Swab Station” to learn more information and register themselves!
Which barrier(s) does your concept address?
- Fear
- Misunderstanding
- Feeling rushed
Which step(s) of the journey does your concept apply to?
- Awareness
- Registration
- Spread the word
26 Evaluations so far
The community is currently evaluating this concept.
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1
How easy is this concept to implement?
| I could start right now. | |
| This might take a bit of planning and probably some help from several partners. | |
| This is a big undertaking and I'd need a lot of help from friends, organizations and other groups to make it happen. |
2
Will this concept successfully reach and encourage under-represented populations (including South Asians) to join the bone marrow registry?
| Yes, this concept will resonate with diverse groups of people from all over the world. | |
| No, this concept might not reach under-represented populations very well. | |
| I'm not sure, but I hope so! |
3
How well does this concept dispel myths, ease fears, or provide education about bone marrow registration and donation?
| Really well -- I already feel like I have a better understanding of the process and why it's important. | |
| Okay, though it'll still take some explaining to get people to understand how bone marrow registration and donation work. | |
| Not very well -- we'd have to create a highly detailed plan around this concept to help people understand. |
4
How scalable is this concept?
| This concept is highly scalable and could easily impact people all over the world. | |
| This concept is really best suited for small groups and local areas. | |
| This concept could be scaled, but we'd have to refine it for different settings. |
Comments
April 14, 2011, 07:29AM
April 13, 2011, 09:41PM
April 08, 2011, 05:44AM
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