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Maricarmen Sierra

"Social entrepreneur and yoga teacher "

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Thumbnail : Famous artists endorse the cause

THE GREEN PAGES - A MOVEMENT OF RESPONSIBLE CONSUMPTION

To create a movement of responsible consumption, let's first provide purchase information to the consumers. Then awareness campaigns that call to action.
April 16, 2011, 07:53PM 511 views 8 comments 4 applause
Thumbnail : Big retailers contribute within their value chains

Big retailers contribute within their value chains

Ok, let's be honnest. Unless BIG retailers (i.e. Wal Mart, Pepsico) don't include more sustainable practices within their value chains, it'll be really difficult to actually change the consumption paradigm nowadays. Why? Because the majority of consumers are lazy, uninformed and most probably will prioritize price over footprint. So it's ok to do awareness campaigns (but they'll take a while to create a critical mindshiftt). I vote for big companies to start investing in developing small producers as formal providers.
April 16, 2011, 06:49PM 453 views 4 comments 2 applause
Thumbnail : VIACOOP-connecting organic farmers with communities of consumers

VIACOOP-connecting organic farmers with communities of consumers

VIACOOP connects organic farmers with organized communities of consumers in over 20 cities in Mexico. No intermediaries. Lower than market prices. 100% tracability of products.
April 06, 2011, 09:26PM 729 views 5 comments 3 applause
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