Mark Chichester
"Analytical Artist + Craftsman. Specialties: product design, graphics, brand strategy, reading between the lines."
I excel at helping stakeholders in the new product development cycle translate user needs and research insights into real-world usability and brand strategy. The message the user receives through experience with the touch points of a company and its products is what I am most in tune with. Keeping that message consistent and memorable is my passion.
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Take a page from the old Proctor and Gamble playbook - hire parents to become champoins of home-cooked meals and the ease of healthy eating within the community. They talk, one-on-one, to others in the neighborhood, and slowly convert them to healthy cooking and eating.
View all contributions
Take a page from the old P&G playbook.
Take a page from the old Proctor and Gamble playbook - hire parents to become champoins of home-cooked meals and the ease of healthy eating within the community. They talk, one-on-one, to others in the neighborhood, and slowly convert them to healthy cooking and eating.
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August 08, 2010, 08:06PM
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