The Vegetable Circus currently exists on both coasts of the United States, using circus arts to teach kids about proper eating, healthy activities & more through stage shows, workshops and after-school programs. With the help of Jamie Oliver and his production company, Fresh One, we propose that together we create a Vegetable Circus television program, that would include all our messages into a fun format that can quickly and effectively reach the masses.

A Vegetable Circus stage show uses movement arts and circus skills to teach children about healthy eating and living. The performers are cool role models who visibly demonstrate the benefits of a healthy lifestyle, while keeping the audience captivated with their skills. We would start with a revamped stage show that tours underprivileged elementary schools across the country. Along the way, we can recruit and train new talent to lead shows and after-school programming, through which we can integrate many of the other most important concepts presented here on OpenIDEO. This concept not only promotes healthy eating and food knowledge, but also thinking for one's self, anti-peer pressure and bullying, healthy activities, physical fitness, and trying new things, while including the parents in the process.